Key Person Protection




Ensure it's business as usual by protecting your most important assets


Key person protection is like an income protection policy for your business.

Many small and medium-sized businesses have one or two key people who are integral to the running of the business.

Business continuity, key person protection, locum cover or business overheads insurance...

Call it what you will, if a main income earner or key individual is incapacitated due to illness or injury, your business will need funds to ensure the bills are paid and the business remains viable.

A key person policy will pay a monthly benefit directly into the business in the event a key person is unable to work. These funds can be used to source and pay for a replacement person or locum, to cover fixed costs and overheads, or to provide a cash injection to keep the business cash flow positive and solvent.

To determine if your busness needs key person protection, ask yourself the following:

  • Does the company function without you or a key person? How well? 
  • What percentage of the gross profit is attributable to you or your key person?
  • Will money make a difference in keeping the company running in your (or their) absence? This could be by covering overheads during a period of reduced profitability or by paying someone else to do your (their) role or a supporting role for a time.

Daniel Smithwood Titirangi localA testimonial from one of Daniel's clients

"As a small business owner, paying for insurance always seemed like a waste of time and money - until I needed it. I recently had cause to make a claim and I'm so glad we had taken the time to get our insurances done properly. It was an incredibly frustrating experience not being able to work for more than 6 months but Daniel was right there helping with each step of the claim. He liaised with both the insurer and ACC on my behalf and made sure I had the support I needed. Having Key Person cover, as well as personal Income Protection with ACC on top, meant that there were funds coming in to both my business and my household. I would much rather have been at work myself but the Key Person benefit enabled the business to survive without me for a time, while the personal Income Protection and ACC payments took the financial pressure off my family so that they did not suffer while I was off with surgery and rehabilitation. I highly recommend you talk to Daniel about your personal and business insurance requirements." Natasha McDowall, Tael Solutions

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Throughout every meeting we have had with Daniel he has had the utmost empathy, friendliness and professionalism. He answers the questions we don't even know how to ask and ensures a seamless process every step of the way. Not once did we feel like we were being given a sales pitch. Instead Daniel genuinely found the best solution for us at every step. Most significantly when we needed him last year for a claim he went above and beyond taking away huge amounts of stress.  -  Madeleine Collins